PART 2: PROMOTING YOUR EMPLOYER BRAND
August 17, 2017
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The “Employer Brand” article – part one of this article – showed us why the employer brand concept is essential to an organization. To remain competitive, an organization must be able to attract the best talent in a market that is becoming increasingly competitive. Your employer brand allows you to set yourself apart from the
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PART 1: WHAT IS AN EMPLOYER BRAND?
June 29, 2017
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In a constantly changing and evolving environment, where employees and companies face many challenges, how can a company implement winning qualities to ensure its permanence in the market? Human resources certainly comprise one of the determining factors for a company. The development of a stable, competent workforce committed to its mission is a critical challenge
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Is work-life balance part of your corporate culture?
June 6, 2017
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The massive influx of women on the labour market has triggered major changes in the family structure. Quebec families have had to redefine the parental roles, and despite everything, considerable challenges in terms of the work-family balance are still present. The number of magazine articles and blog posts dedicated to personal organization, time management, and
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Be Innovative, but Stay True to Yourself!
January 19, 2017
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Toblerone chocolate bars recently caused uproar in the United Kingdom when they changed the shape of their famous bar! Their reason for the shrinkage? The company explained, “[…] like many other companies, we are experiencing higher costs for numerous ingredients.”1 That being said, every company must be successful, and every company feels pressure to find
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An Innovative Way to Increase Work Productivity
January 10, 2017
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Numerous studies have demonstrated the importance of getting the right amount of sleep in order to function at an optimal level. Inadequate amounts of sleep have been associated with a wide range of health disorders. There is no arguing that the negative effects of sleep deprivation on the brain and the body are profound. We
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